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KAPITAL

Kapital, the cult brand of Japan, mixes classic Americana with old-world Japanese craftsmanship in a non-pretentious and lighthearted aesthetic. It’s something completely unique, yet oddly familiar. The second-generation family business was founded in 1984 by Toshikiyo Hirata (the father) , as a sewing and dyeing factory in Kojima.This also explains the name Kapital, which is a reference to their hometown and the capital city, known as the denim capital of Japan.

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Kapital Heritage Techniques: Sashiko and Boro

One of Kapital’s defining features is its dedication to preserving and celebrating traditional Japanese textile techniques. The sashiko stitching technique, originating over four hundred years ago, involves using running stitches to reinforce and mend fabric, traditionally on indigo-dyed cloth.

Similarly, boro stitching evolved as a method for patching together worn-out fabrics, creating garments with layered textures and stories woven through the fabric. Kapital’s use of these methods not only strengthens the clothing but also imbues each piece of work with a unique, textured aesthetic that tells a story of craftsmanship and durability, showcasing their craftsmanship expertise.

The Influence of Kojima on KAPITAL: Japan’s Denim Capital

Kojima, known as Japan’s denim capital, is instrumental to Kapital’s brand identity and product excellence. Originating from a dyeing factory, Kapital connects its roots to its current identity, showcasing its craftsmanship expertise and unique textile techniques. Kapital sources local expertise to craft premium denim that respects both traditional methods and contemporary styles. Kojima’s heritage in textile innovation has enabled Kapital to design jeans,tops and accessories that are celebrated worldwide.

Signature Products and Techniques at KAPITAL

Kapital’s products reflect its dual commitment to traditional craftsmanship and modern fashion, with a unique approach to pattern that encompasses various aspects such as stitching, dyeing processes, and an eclectic style of pattern. Additionally, the brand is known for its pioneering textile techniques, showcasing innovative methods foundational to their design processes and brand identity. Here are some of the brand’s best-known offerings:

  1. KAPITAL Bandanas – Kapital’s bandanas are iconic, featuring intricate designs that blend traditional motifs with unexpected twists. These bandanas are so integral to Kapital’s brand identity that they are celebrated in a museum within their headquarters.

  2. KAPITAL Smiley Face Motif – The brand’s smiley face motif has become a hallmark across various products, from bandanas and socks to shirts and jeans. This playful symbol resonates with Kapital’s ethos of breaking fashion norms with lighthearted, yet sophisticated designs.

  3. KAPITAL Century Denim and Patchwork Jeans – Kapital’s denim is crafted with sashiko stitching and boro techniques, resulting in jeans that are durable and aesthetically rich. The Century Denim line, featuring indigo-dyed fabric and meticulous stitching, showcases Kapital’s mastery over denim artistry.

  4. KAPITAL Outerwear and Fleeces – Kapital’s jackets and fleeces, including the Kamakura Anorak, are known for their versatility and intricate detailing. These items often incorporate modular designs and are highly sought after among Kapital enthusiasts.

  5. KAPITAL Kountry Line – This sub-brand emphasizes handcrafted elements, creating clothing that feels uniquely personal. Each item in the Kountry line embodies the spirit of artisanal work, often using natural dyes and hand-applied embellishments.

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